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Already selling on Amazon

Amazon Account Management for Sellers Already Operating

Keep the account. Keep the history. Improve the operating system around it.

An established seller does not need to restart. The account, its ranking history, its reviews and its catalog are assets. What usually needs replacing is the operation around them — the fragmented ownership, the disconnected decisions and the work nobody has been assigned.

The engagement

Audit → Baseline → Strategy → Transition → Operate → Scale

Nothing is changed before it is understood, and the starting position is documented before Trexa begins operating anything.

01AuditA full read of the live account across eight surfaces.
02BaselineThe starting financial position agreed and documented.
03StrategyWhat changes, in what order, and what it will take.
04TransitionA controlled handover that preserves continuity.
05OperateManage, optimize, report — on a cadence.
06ScaleExpansion once the operation is stable and the economics support it.

The audit

What we examine before recommending anything

The audit is diagnostic, not a pitch. Some of what it finds will be things you already know. What it adds is the connections between them.

AdvertisingCampaign structure, wasted spend, search-term coverage, bid and budget logic, and whether ACoS is being read against margin or in isolation.
Listings & SEOKeyword coverage, indexing, title and bullet structure, variation relationships, and conversion relative to the category.
Inventory & FBACover, reorder points against lead times, stock-out history, stranded units and inbound problems.
CatalogSuppressions, broken variation families, duplicate or orphaned ASINs, and errors that are suppressing offers quietly.
Account healthOpen notifications, policy warnings, unresolved Seller Support cases and anything that puts continuity at risk.
ProfitabilityWhether reporting reaches margin, where margin actually sits by ASIN, and which decisions are being made without it.
ReimbursementsUnresolved reimbursement and fee opportunities that are not currently being tracked to resolution.
Operating workflowWho does what today, where handoffs fail, and which decisions are falling between vendors.

Financial baseline

Your existing performance is not treated as ours

Before takeover, Trexa and the client agree and document the account’s starting financial position. The profit-share mechanism for performance relative to that baseline is then defined in the agreement.

This exists so an account that is already profitable is not treated as though Trexa produced that profit. No calculation, percentage or worked example is published here — the method is agreed per engagement and written down before management begins.

Why this matters more for an existing account than a launchA launch starts from nothing, so there is nothing to attribute. An account with trading history has a result that predates the engagement, and the agreement has to say so explicitly rather than leave it ambiguous.

Prioritisation

Not every finding becomes an immediate project

An audit that returns forty items and no sequence is not useful. Findings are separated by what they cost and how fast that cost is accruing.

Urgent operational risk

Things actively costing money or threatening continuity. Handled first, usually during transition.

  • Suppressed or inactive listings
  • Open policy notifications
  • Imminent stock-outs on performing ASINs
  • Advertising spending against unavailable stock
Performance opportunity

Work with a clear mechanism and a measurable effect, sequenced once the urgent items are stable.

  • Campaign restructure and search-term work
  • Listing and keyword coverage gaps
  • Reorder points against real lead times
  • Reimbursement and fee recovery
Longer-term expansion

Only once the current operation is stable and the economics support it.

  • Additional products or variations
  • Additional marketplaces
  • Catalog restructuring
  • Brand-controlled content where eligible

Transition

Moving from another agency, operator or group of freelancers

A handover is a point of operational risk: campaigns can be paused, catalog work left incomplete, cases dropped, or inbound inventory missed. The sequence below is designed to reduce avoidable disruption and preserve continuity. It does not claim there will be none — some friction during a handover is realistic, and we would rather plan for it than promise it away.

Document the current stateCampaign structure, listing content, catalog condition, inventory position and open cases are recorded before anything changes, so the starting point is not a matter of memory.
Preserve account ownershipThe Seller Central account stays registered to you. Access is granted through Amazon’s permissions or Authorized Partner process, never by transferring ownership.
Review current campaignsExisting advertising is assessed before it is touched. Performing structures are kept. Changes are staged rather than made all at once.
Identify in-flight inventoryShipments already inbound, units in transit and pending reorders are mapped so nothing is stranded mid-handover.
Take over open casesUnresolved Seller Support cases are picked up with their history rather than reopened from scratch.
Triage catalog issuesSuppressions and variation problems found in the audit are sequenced by what is costing money now versus what can wait.
Carry outstanding actionsWork the previous operator had started is either completed, formally dropped, or replanned. It is not silently abandoned.
Agree the baselineThe account’s starting financial position is documented and agreed before Trexa begins operating it.

After transition

The same functions, managed as one system

Advertising, listings, inventory, catalog, account health and profitability stop being separate workstreams with separate owners. The operating detail is set out on the full account management page, and the eight areas are listed on the services page.

What stays yours

  • The Seller Central account and its history
  • All inventory, owned and paid for by you
  • Your business data and reporting
  • Control over purchasing decisions
  • Full visibility, at any point

What Trexa takes on

  • Day-to-day operation of the agreed scope
  • Advertising, listings and catalog work
  • Inventory planning and inbound coordination
  • Account health and Seller Support cases
  • Reporting that reaches margin

Fit

Situations this service is designed for

These are the operating patterns the engagement is built to address. They are situations, not claims about existing clients.

Advertising is handled by one freelancer and inventory by someone else, and neither is accountable for the decision between them.
A current agency manages PPC but not listings, catalog, inventory or account health.
Growth has stalled and nobody can say whether the constraint is demand, conversion, stock or margin.
The account owner spends more time coordinating vendors than running the business.
Catalog and account-health issues have been open long enough that they are treated as normal.
Reporting arrives every month but nothing changes as a result of it.
Reporting stops at revenue and ad spend and never reaches margin.
You want one team accountable for the whole operating scope rather than several for parts of it.

Existing-account questions

Takeover, ownership, access, baseline and what is not promised.

Do you work with new Amazon sellers or only established accounts?

Both. New engagements can begin before a product or Seller Central account is established. Existing sellers can begin with an account audit, transition plan and optimization roadmap before Trexa takes over the agreed operating scope.

Can Trexa take over from another Amazon agency?

Yes. The starting account position should be documented first, followed by a structured handover covering access, advertising, open cases, inventory, catalog work and any activities already in progress.

Who owns the Seller Central account?

The client does. The account remains registered to the client or the client’s entity, and the client retains visibility and control throughout the engagement.

How does Trexa access my Amazon account?

Access should be granted through Amazon’s appropriate permissions or Authorized Partner process rather than by transferring ownership or sharing the primary account password.

My account is already profitable. Am I paying Trexa for profit I already created?

Before an existing account is taken over, its financial baseline is documented. The agreement then defines how Trexa’s compensation relates to performance against that baseline rather than leaving the starting position ambiguous.

How quickly can Trexa take over an existing Amazon account?

Timing depends on access, the existing operator, open Seller Central issues, active advertising and inventory already in motion. The handover plan is established during the initial account review.

Does Trexa guarantee sales or profit?

No. Amazon performance depends on market conditions, competition, product economics, inventory availability, advertising and other factors outside any agency’s complete control.

Start with an audit of the account as it actually is.

We will review the live account, separate urgent risk from opportunity, and explain how a transition would run. If the account does not fit our operating model, we will tell you.